As a Creative Strategist, the proposal for this clothing capsule was presented to designer Jeff Staple, taking profound inspiration from the influential Suprematist art movement. Embracing the movement's core principles of geometric abstraction and dynamic compositions, we incorporated bold shapes and contrasting colors to infuse a sense of dynamism into the design. The objective was to honor the revolutionary spirit of this art movement, effectively capturing its essence of unadulterated artistic expression, and transposing this transformative energy to the forefront of contemporary fashion.
Art Direction and Design by Leroy Basnight III.
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